Understanding The Benefits Of Portable Displays At Trade Show Expos Marketing Articles | July 25 cheap jordan 6 golden harvest , 2011 Businesses of every size are embracing the many benefits of portable displays at marketing expos. From inexpensive cost to ease of use, these trade show displays are helping companies make a huge promotional impact.
Industry trade shows often provide organizations a sound and solid return on their invested promotional dollars by delivering an ideal forum for companies to highlight unique services and technologies while engaging in business-to-business marketing. To a new organization looking to break into these expos, participation may seem expensive and completely overwhelming. Often, rookie attendees feel that in order to properly represent their business, they must invest in elaborate booths and banner stands or run the risk of blending into the competitive crowd as yet another nondescript industry wannabe. ? Fortunately, this is not the case. Companies looking to dip their feet into the industry marketing event pool can do so both effectively and efficiently by investing in portable displays to successfully showcase their wares. Offering a diverse array of benefits, it's easy to see why these trade show displays are making their own distinctive mark in this advertorial arena and helping companies get noticed. Advantage #1: Low Cost Every successful business leader strives to maintain a financially healthy company. Portable displays, while offering a variety of amenities, still cost significantly less than larger trade show displays and banner stands. Despite the lower expense, they still guarantee an eye-catching, crowd appealing visual that potential clients will find both compelling and welcoming, offering a winwin for fiscally responsible CFO's as well as marketing directors eager to meet and greet potential customers and pitch product. Advantage #2: Easy Transport As the name clearly indicates, portable displays are extremely easy to transport. Simply pack up these stands in a staff member's car or place a mailing label on its carrying case and ship via specialized mail service for a relatively inexpensive fee when compared to full-sized trade show displays. Either way, transporting these stands to the event venue is an easy experience.? Advantage #3: Simple Set Up Portable displays come with a lightweight, pop-up frame and individual panels that easily snap into place for a straightforward set up and breakdown process. Similar to banner stands, these units are designed to come apart, so they withstand multiple uses and remain looking polished and professional for an extended period of time. Also, some stands can be designed for various customized configurations. This means that pieces can be added or left out during set up so the booth fits into the specific footprint of the expo's rental space. Advantage #4: Seamless Enhancements And Redesigns ? Best of all, unlike larger booths, portable stands can be changed, enhanced, and redesigned as often as desired. By simply printing out new panels, the entire look of the model can be completely revamped. This feature is great for different divisions sharing a booth to ensure different logos, regions, or business messages are included. It also makes perfect sense for companies undergoing a rebranding initiative. Rather than purchasing an entirely new exhibit, a few new printouts is all that's required to show off an organization's new look. Even a new product or product line can be included by updating the appropriate sections. With so many unique advantages, it's easy to see why portable displays are making a major impact for businesses of every size at promotional events everywhere! 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